Mandate · Marketing · Channel partner

The growth partner for land developers & builders.

VEYLON combines strategy, launch marketing and a verified channel-partner network under one accountable team, so your inventory is priced right, seen by the right buyers and sold with discipline.

  • 1 accountable team
  • Strategy → Marketing → Network → Closure
  • RERA-aligned marketing
Who we work with

One platform, three journeys

Land developers and builders bring the project. Channel partners bring the reach. Buyers and investors bring the intent. VEYLON connects all three with clarity.

A mandate partner that owns the outcome

From pricing and positioning to lead generation, channel activation and closures, we take end-to-end responsibility for moving your inventory.

  • Launch and pricing strategy grounded in micro-market data
  • Brand, collateral and digital campaigns built for your buyer
  • Single CRM and weekly reporting, so you always know where you stand

Best for

  • Plotted layouts and villa plots
  • Villas, villaments and gated communities
  • Apartment and mixed-use projects
  • Builders seeking a launch-ready sales engine

Sell verified inventory, with real support

Access curated projects, sales kits, training and transparent processes, so your time goes into closing, not chasing information.

  • Project kits, price sheets and inventory availability in one place
  • Clear lead-registration and payout rules, shared in writing
  • Regular product training and market briefings

Who can join

  • Independent brokers and property consultants
  • RERA-registered real estate agents
  • Wealth managers, bankers and NRI networks
  • Corporate and community tie-ups

Verified projects. Honest guidance.

We shortlist projects only after reviewing their documents, and we tell you clearly what is confirmed and what is not, before you visit a site.

  • Project documents and approval status explained in plain language
  • Guided site visits, no pressure and no cold-call spam
  • Support with loans, documentation and registration coordination

What you can expect

  • Plots, villas, apartments and commercial options
  • Information before the site visit, not after
  • A named contact who stays with you to registration
The VEYLON launch model

From land to sell-out in five stages

Tap a stage to see what happens and what you receive.

Operating standards

What working with VEYLON looks like

Clear commitments in writing, agreed per project, so that your brand, pricing and buyers are handled with care.

1Single source of truth for inventory and pricing
WeeklyPerformance report: leads, visits, bookings, channel activity
100%Creatives checked against approved project details
WrittenPartner rules for lead registration, pricing discipline and payouts
Plan smarter

Sell-through simulator

See what it takes to sell your inventory on time. Adjust the assumptions with your own numbers, or ask us to calibrate them for your micro-market.

Defaults are illustrative, not guarantees. Actual conversion depends on product, price, location and approvals.

What you would need each month

0Bookings
0Site visits
0Qualified leads
0Active channel partners
Project kit

Every mandate launches with a complete kit

Nothing left to improvisation on launch day.

Sales & pricing pack

Price sheet, payment plans, inventory chart, FAQs and objection-handling guide.

Brand & creative pack

Brochure, walkthrough, hoardings, social creatives and a project microsite.

Partner portal access

Live availability, collateral downloads, lead registration and payout tracking.

CRM workspace

Lead capture, follow-up tasks, site-visit scheduling and pipeline dashboard.

Site experience plan

Sales-office layout, site-visit journey, signage and on-site team briefing.

Compliance review

Creatives and claims checked against approved plans and registration details.

The difference

Why a mandate partner beats piecemeal help

What mattersBrokers onlyAd agency onlyVEYLON mandate
Pricing & launch strategyRarely offeredOutside scopeMarket-led matrix and phase plan
Brand & creativeBasic brochuresStrong, but disconnected from salesBuilt around what converts
Lead handlingIndividual, inconsistentHand-off to youCentral CRM with follow-up rules
Channel networkTheir own contactsNoneOnboarded, trained, managed partners
ReportingAd hocImpressions and clicksLeads, visits, bookings, source-wise
AccountabilityFragmentedLimited to campaignsOne team answerable for sell-through
Backed by a group

Part of OREA Infrastructure and Developers Pvt Ltd

VEYLON is an entity of OREA Infrastructure and Developers Pvt Ltd, created for one purpose: to be the strategic, marketing and channel partner that land developers and builders can trust with their launches.

  • Developer-side understanding of approvals, inventory and construction timelines
  • Sales-side discipline in pricing, lead handling and reporting
  • Transparent, document-first way of working

Micro-markets we advise on

  • North Bengaluru
  • East Bengaluru
  • Sarjapur–Anekal belt
  • Hosur–Bagalur corridor
  • Hoskote–Malur

Tell us your location and we will share what we are seeing in demand, pricing and buyer profile.

Quick answers

Frequently asked questions

What is a mandate partnership?
A mandate partnership means we take defined responsibility for positioning, marketing and selling your project or a set of inventory, working to agreed targets, reporting and rules. It goes beyond a broker (who only sells) or an agency (who only markets).
How is VEYLON compensated?
Terms are agreed project by project and put in writing before work starts. They typically depend on the scope (marketing only, sales only, or full mandate). We do not publish generic rates because inventory, ticket size and scope differ widely.
Do you work with both land developers and apartment builders?
Yes. Our core focus is land developers (plotted layouts, villa plots, gated communities) and builders (villas, villaments and apartments). We will tell you upfront if a project is outside our strengths.
Who controls pricing and discounts?
You do. We recommend a price matrix and a discount policy, but no discount is offered without your written approval. Channel partners work from a single approved price sheet.
How do I become a channel partner?
Register on the Channel Partners page. We review your details (including RERA agent registration where applicable), conduct an orientation, and give you access to the projects open for partners.
What do you need from us to start?
Typically title and approval documents, layout or unit plans, inventory and price sheet, RERA registration details (or timeline), brand assets and your sales targets. We help you fill gaps.

Ready to launch with a partner who sells?

Tell us about your project. We will come back with a first view on positioning, pricing and how we would take it to market.

For land developers & builders

Launch with a partner who is accountable for sell-through.

Strategic mandate, launch marketing and channel management, structured around your project, your approvals and your timeline.

Engagement models

Choose how deeply we partner

Most developers start with a mandate. Others begin with marketing or channel activation and expand.

Full-stack ownership of sell-through

We take responsibility for positioning, pricing, marketing, channel and closures against agreed targets.

  • Feasibility, pricing matrix and launch plan
  • Brand, creative and digital campaigns
  • Channel network activation and management
  • CRM, site-visit management, bookings and reporting

Best when

You want a single partner accountable for results and prefer to focus on approvals and construction.

A launch that lands

Positioning, creative and lead generation for a project you are selling with your own team.

  • Positioning, naming support and brand identity
  • Brochure, walkthrough, microsite and hoardings
  • Performance campaigns and lead nurturing
  • Handover of qualified leads to your team

Best when

You have a sales team but need stronger demand and a sharper story.

Extend your reach, keep control

We recruit, train and manage channel partners for your project under clear rules.

  • Partner recruitment and onboarding
  • Sales kits, briefings and training
  • Lead registration and dispute-free payout process
  • CRM and weekly channel reporting

Best when

Your project is ready and you need broader market coverage fast.

Focused on a defined block

We take a specific block of plots, villas or units and drive it to closure over an agreed period.

  • Clear inventory allocation and price sheet
  • Dedicated push plan for the block
  • Progress reports against agreed milestones

Best when

You want to accelerate slow-moving or newly released inventory.

First 90 days

How the partnership unfolds

01

Days 1–15 · Discover

Document review, site study, competitor and demand mapping, and target-setting. Output: positioning and pricing note.

02

Days 16–45 · Prepare

Creative, collateral, CRM setup, partner kit and compliance review. Output: launch-ready project kit.

03

Days 46–90 · Launch & sell

Campaigns go live, channel network is briefed, site visits begin. Output: weekly reports and course corrections.

Self-check

Launch readiness check

Tick what you already have. We will show what to close before going to market.

Your readiness

0/10

Tick the items you have in place.

What we ask from you

Documents to keep ready

  • Title deeds and ownership or joint-development agreement
  • Layout / plan approvals and conversion status
  • RERA registration details, or your registration timeline
  • Layout or unit plans and the inventory sheet
  • Proposed pricing, payment plans and bank tie-ups
  • Brand assets, if any, and your sales targets

How we protect your brand

  • Every creative checked against approved details
  • No discount without your written approval
  • One approved price sheet for all partners
  • Customer and partner data handled with care
  • Weekly, source-wise reporting

Let's map your launch

Share your project basics and we will respond with a first view on positioning, pricing and go-to-market.

Start the conversation
Channel partner program

Sell verified inventory with support that actually helps.

Curated projects, clear rules, quality collateral and prompt, transparent processes for brokers, consultants and networks.

Why partner with us

Built for people who close deals

Verified projects

We list only projects whose documents we have reviewed, and we share approval status openly.

Complete sales kits

Brochures, price sheets, layouts, walkthroughs and FAQs, ready to share with your buyers.

Partner portal

Live inventory availability, lead registration, site-visit booking and payout tracking.

Training & briefings

Product training, launch briefings and market updates so that you can advise with confidence.

Clear rules

Lead-registration protection, pricing discipline and payout terms, shared in writing before you start.

Joint marketing

Co-branded creatives and campaign support for your own network and channels.

How it works

From registration to payout in six steps

1

Register

Share your firm details, experience and focus segments.

2

Verify

KYC and RERA agent registration check, where applicable.

3

Orientation

Onboarding call, code of conduct and payout terms explained.

4

Access projects

Receive kits and availability for projects open to partners.

5

Register leads & visit

Register clients, book site visits and track progress.

6

Close & get paid

Payout tracking as per the agreed terms and timelines.

Who can join

Partner profiles we welcome

  • Independent brokers
  • Property consultants
  • RERA-registered agents
  • Wealth managers
  • Bankers and DSAs
  • NRI networks
  • Corporate tie-ups
  • Community groups

Typically needed: PAN, bank details, RERA agent registration number where applicable, and GST details if you are registered.

Our partner code

  • Honest information about every project, always
  • No assured-return or misleading claims
  • Respect for buyer privacy and consent
  • Follow the single approved price sheet
  • Prompt, transparent payouts as agreed
Partner FAQ

Common questions

Is there a fee to join?
No joining fee is required to register. Commission terms are shared in writing per project before you start.
How is my lead protected?
Leads you register are logged with date and time in the partner portal. The protection period and dispute rules are explained during onboarding and stated in your partner agreement.
Do I need RERA registration?
Real estate agents who facilitate sales in a RERA-registered project are generally required to register with the state authority. We verify this during onboarding. Please confirm your obligations with the relevant authority.
Which projects will I get access to?
Projects open to channel partners are shared after onboarding, along with their kits and availability. Access may depend on your city and focus segment.

Join a network that supports you

Register in two minutes. We will call you to complete onboarding.

Register as a channel partner
Our services

Everything between land and sell-out.

Six connected capabilities, delivered by one team, so no hand-offs are lost and every function works towards bookings.

Discuss my project

Strategic Mandate Partnership

We work as an extension of your team, taking defined responsibility for inventory, allocation and sell-through against agreed targets.

  • Inventory and allocation planning
  • Phase-wise release strategy
  • Single point of accountability for sales outcomes
  • Governance: review cadence, escalation path and reporting

Outcome

A project that is sold with clarity and discipline, without you having to coordinate multiple vendors.

Pricing, Launch & Positioning

Pricing and timing decide the trajectory of a launch. We ground both in demand and competition.

  • Micro-market study: comparable projects, buyer profile, absorption
  • Product and mix recommendations
  • Price matrix, escalation plan and payment structure
  • Launch calendar, pre-launch registration and event plan

Outcome

A launch that protects value, builds momentum and avoids expensive re-pricing later.

Brand & Creative

Every project has a story. We tell it in a way that is memorable, honest and consistent across every touchpoint.

  • Naming support, project identity and tagline
  • Brochure, price sheet and layout collateral
  • Walkthrough films, 3D and photography direction
  • Microsite, hoardings and digital creatives

Outcome

A distinctive project brand that supports pricing, builds trust and equips every seller.

Digital Lead Generation & Nurturing

Tailored, not generic. We aim for the right buyers, then nurture interest into site visits.

  • Search, social and portal campaigns
  • Landing pages and lead forms built for conversion
  • Lead qualification and follow-up sequences
  • Source-wise cost-per-lead, cost-per-visit and cost-per-booking tracking

Outcome

Fewer, better leads and a clear view of which channels really produce bookings.

Channel Partner Network

We treat partners as an extension of your sales force, and equip them accordingly.

  • Recruitment, KYC and onboarding
  • Sales kits, product training and launch briefings
  • Lead registration, dispute handling and payout tracking
  • Partner events, incentives and performance reviews

Outcome

Broader market coverage under your rules, with every partner selling one consistent story.

CRM, Sales Ops & Closure

From first enquiry to registration, every step tracked, every follow-up scheduled.

  • CRM setup, lead routing and follow-up rules
  • Site-visit scheduling and experience management
  • Booking process, documentation and loan coordination
  • Weekly MIS and post-sale updates to buyers

Outcome

Nothing falls through the cracks, and you always know where every lead and booking stands.

Asset classes

Projects we work on

  • Plotted layouts
  • Villa plots
  • Gated communities
  • Villas & villaments
  • Farm and weekend plots
  • Apartments
  • Commercial and mixed-use

Not sure whether your project fits? Tell us the basics. If it is outside our strengths, we will say so upfront.

Which capability do you need first?

Start with one, or let us design the full mandate.

Talk to us
Projects & mandates

Projects we take to market.

See how a VEYLON mandate looks in practice: positioning, pricing, channel activation and sell-through, project by project.

ⓘ
Demo content. Every project, name, location, price and figure on this page is a fictional sample to show how the showcase will look. Replace it with your real mandates before publishing.
Sample case studies

What a VEYLON case study will show

Challenge, approach and measurable result, told plainly. Figures below are sample data.

Sample

Marigold Meadows: from a crowded launch to 68% sold

Plotted layout · North Bengaluru belt · Full mandate

Challenge

A price-sensitive micro-market with several competing layouts and a first-time developer brand.

Approach

  • Re-based the price matrix on comparable sales, with planned phase escalations
  • Onboarded and trained a channel network around one approved price sheet
  • Weekly funnel review to shift spend towards the best converting sources
68%sold in 8 months
1 in 10visits to booking
41%via channel partners
Sample

Cedar Park Estate: sold out ahead of plan

Farm and weekend plots · Off Nandi Hills Road · Full mandate

Challenge

Large-ticket plots with a narrow buyer pool and long decision cycles.

Approach

  • Targeted campaigns to a defined investor and second-home profile
  • Curated site experiences with a guided, no-pressure visit journey
  • Wealth-manager and NRI network activation
100%sold in 7 months
64plots closed
0unapproved discounts
Your project, here

What every showcase page will include

  • Project overview, location and approval status
  • Inventory, size range and starting price
  • Mandate scope: what VEYLON is responsible for
  • Live sell-through and funnel snapshot
  • Enquiry and site-visit booking for buyers and partners

Bring us your project

Share your layout, approvals and targets. We will come back with a first view on positioning, pricing and how we would take it to market.

Discuss my project
Insights & guides

Know-how for launching and selling better.

Plain-language guides for land developers, builders and channel partners. Rules and practices change, so always confirm specifics with the relevant authority and your legal counsel.

DevelopersMandate partner, channel partner, marketing agency: who does what?
  • Marketing agency builds brand and generates enquiries, but usually does not own sales outcomes.
  • Channel partner / broker brings buyers from their own network, usually with limited involvement in pricing and launch strategy.
  • Mandate partner takes defined responsibility for positioning, pricing, marketing, channel and closures against agreed targets.
Choose based on how much of the launch you want to run yourself. Many developers combine a mandate partner with their own construction and approvals team.
DevelopersA launch checklist for plotted developments
  1. Title clearance and joint-development or ownership documents
  2. Layout approval from the competent authority and land-use conversion status
  3. RERA registration where applicable
  4. Unit-wise inventory sheet with dimensions, facing and status
  5. Approved price sheet and payment plans
  6. Site readiness: access road, boundary, signage and a sales-visit route
  7. Brochure, walkthrough and microsite matching approved details
  8. Channel-partner briefing and commission policy
  9. Bank and loan tie-ups for buyers
Confirm the exact approvals for your location with the authority and your advisor.
ComplianceRERA-aligned marketing: the basics
  • Promotional material for a registered project should carry its RERA registration number.
  • Creatives, plans and claims should match the approved and registered project details.
  • Avoid assured-return promises, exaggerated claims and unverifiable statements.
  • Agents and channel partners who facilitate sales are generally required to register with the state authority.
  • Maintain a record of who approved each creative and claim.
Each state authority publishes its own rules. Have your counsel review your specific materials.
Channel partnersOnboarding channel partners without losing control of your brand
  • Verify every partner (KYC and RERA agent registration, where applicable).
  • Publish a single approved price sheet and discount policy.
  • Define lead registration and protection rules in writing.
  • Give partners a complete kit and training, not just a brochure.
  • Pay on time, as agreed, and track it transparently.
  • Review partner performance regularly and reward what works.
StrategyThree inputs that shape a launch price
  1. Micro-market comparables: what similar projects are actually selling at, not just asking.
  2. Product and location premium: plot size and facing, amenities, approvals, connectivity and brand.
  3. Velocity target: how fast you want to sell, and what phase-wise escalation the market can absorb.
Launching high and discounting later usually damages trust and momentum. A tested price matrix with planned escalations is safer.
StrategyReading your sales funnel: leads, visits, bookings
  • Lead quality matters more than lead count. Track qualified leads separately.
  • Response time to a new enquiry strongly affects whether a site visit happens.
  • Visit rate (leads to visits) tells you about targeting and follow-up.
  • Booking rate (visits to bookings) tells you about product, price and the on-site experience.
  • Cost per booking by source shows where to spend next.

Guides are general information, not legal or financial advice.

About VEYLON

Built to help good projects sell well.

VEYLON is the strategic mandate, marketing and channel-partner entity of OREA Infrastructure and Developers Pvt Ltd.

Land developers and builders should not have to stitch together strategy, marketing, brokers and CRM on their own. We bring them together.

Too many projects lose momentum between a good product and a good sale: pricing that is guessed, creatives that do not match approvals, brokers with no kit, and leads that go cold. VEYLON exists to close those gaps, with one team, clear rules and honest reporting.

Our objective

To be the trusted marketing, strategic and channel partner for land developers and builders, from first positioning to final closure.

Principles

How we work

Ethics & transparency

Fair practices with developers, partners and buyers. If something is unclear, we say so.

Accountability

Everyone knows their responsibilities and the results they answer for.

Partner success

Our growth follows the success of developers and channel partners.

Teamwork

Strategy, creative, sales and operations work as one team, not separate silos.

Continuous learning

We study markets, buyers and data, and share what we learn with our partners.

What we don't do

Lines we will not cross

  • Promote projects whose documents we have not reviewed
  • Promise assured returns or make misleading claims
  • Offer unapproved discounts on a developer's behalf
  • Share partner or buyer data without consent
  • Take on projects outside our strengths without saying so

Our group

VEYLON is an entity of OREA Infrastructure and Developers Pvt Ltd, giving us a developer-side understanding of approvals, timelines and construction realities.

Talk to our team

Let's build something that sells

Whether you are a developer, builder or channel partner, we would like to hear from you.

Contact VEYLON
Contact us

Let's talk about your project or partnership.

Tell us who you are and what you need. We will get back within one working day.

Get in touch

Phone / WhatsApp:
Email:
Head office:
Second office:

What happens next

1. We call you back

Usually within one working day.

2. Discovery conversation

To understand your project, network or requirement.

3. Written proposal or onboarding

Scope, terms and next steps, in writing.

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